Chulo: Restaurant Identity Redesign

Chulo is a Nepali restaurant in Boston which servies authentic Nepali Cuisine with live Nepali musical performance. The word “Chulo” refers the firewood stove in Nepali. Chulo is also the way of cooking, and the part of everyday life of Nepalese specially in rural Nepal.

Existing Logo

Mood Board

Nepal

Culture

People

Fabrics

Nepali (Devanagiri) Script

Brainstorming

Logo

Final Logo

Motif

Applications

Scroll to Top